Go Bald 2012 kicks off yesterday with about 55 staff members from Grand Margherita, Riverside Majestic Hotel and Damai Beach Resort going bald.

The signature event of the Sarawak Children’s Cancer Society (SCCS) aims to raises fund and awareness on childhood cancer through an unconventional approach by asking the public to shave their heads.

The participation for the campaign has been overwhelming with the campaign now extending to Miri, with over RM900,000 collected last year.

This year, Go Bald aims to raise RM1.5mil for SCCS from 1,000 participants, including 100 women.  Sarawak Bloggers members have been very supportive of the campaign with some going bald since the project started in 2009.

For more information on Go Bald, please visit the official site at www.gobald.my.